Privacy Policy

Effective Date: September 30, 2025

Who We Are

Website: purelyzenow.com (“Purelyze”).

Data Controller: Purelyze.

Address: Semperweg 87, 5242 Birr, Switzerland.

Phone: +41 62 401 70 90

Email for privacy inquiries: privacy@purelyzenow.com

Scope

This policy explains how we process personal data when you visit our site, create an account, contact support, or place orders for smart devices and accessories.

What Data We Collect

• Identification data: first and last name, country/region.
• Contact data: email, phone, shipping and billing address.
• Account data: login, password hash, settings.
• Transaction data: order history, amounts, payment status (payments are handled via secure providers; we do not store card details).
• Support data: content of requests, chat/email records.
• Technical data: IP address, device/browser identifiers, cookies, log data, approximate geolocation.
• Marketing preferences: newsletter and communication settings.

Purposes of Processing

• Providing website and account functions.
• Processing orders, deliveries, and status notifications.
• Customer support and warranty handling.
• Communications about product and service updates with your consent.
• Website performance analytics and fraud prevention.
• Compliance with legal obligations and regulatory requirements.

GDPR Rights

Under the GDPR, you have the right to access, rectify, erase, restrict processing, request data portability, and object to processing. To exercise your rights, please contact us using the details above.

Cookies

We use cookies to enable site functionality, improve user experience, and analyze performance. You can manage or block cookies in your browser settings, though some features may not function properly if cookies are disabled.